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ABOUT

sela betz is a multidisciplinary storyteller.

She listens deeply to understand people so that they feel seen and heard. She's used this skill in her work as a creative strategist in advertising agencies, helping brands connect with people through empathy. As an avid photographer, she has an eye for seeing people as they are and capturing them authentically. Sela has also produced and directed documentary-style videos that share what companies stand for.

The American Advertising Federation awarded her as one of the Most Promising Multicultural Students for her work in creating spaces where people can collaborate creatively. As the director and producer of FINDING SPOT, she tells her story as an adoptee discovering her past, a story to inspire connection with others and with oneself.

 

AUDIENCE RESEARCH & INSIGHTS

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CREATIVE STRATEGY

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STORYTELLING

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AUDIENCE RESEARCH & INSIGHTS

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CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

sun.png

CREATIVE STRATEGY

sun.png

STORYTELLING

sun.png

AUDIENCE RESEARCH & INSIGHTS

CREATIVE STRATEGY

STORYTELLING

CREATIVE STRATEGY

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Helping people feel seen and heard...

PARTNERING WITH

and more friends...

ACLU

THE STORY OF

ROLE: STRATEGIST   |   SERVICES: CAMPAIGN STRATEGY

YOUTH CORPS

THE STORY OF

ROLE: VIDEO DIRECTOR, PRODUCER, & PHOTOGRAPHER   |   SERVICES: DOCU-VIDEO CAMPAIGN, PHOTOGRAPHY

COMMUNITY SOLAR

THE STORY OF

ROLE: STRATEGIST, PRODUCER, & PHOTOGRAPHER   |   SERVICES: BRAND STRATEGY, DOCU-VIDEO CAMPAIGN, PHOTOGRAPHY

GUT CHECK

THE STORY OF

ROLE: STRATEGIST   |   SERVICES: BRAND/CREATIVE STRATEGY

HENNESSY x NBA

THE STORY OF

ROLE: ACCOUNT MANAGEMENT   |   SERVICES: CLIENT RELATIONS/PROJECT MANAGEMENT 

UMGC

THE STORY OF

ROLE: STRATEGIST   |   SERVICES: BRAND STRATEGY, NEW BUSINESS

SURVUE

THE STORY OF

ROLE: STRATEGIST & VIDEO PRODUCER   |   SERVICES: STRATEGY & DOCU-VIDEO CAMPAIGN

SPIDER AD

THE STORY OF

ROLE: FOUNDER & CEO  |   SERVICES: STRATEGY 

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